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Mobile App Companion Product Web Store Checklist

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3DIMLI Product Team
3DIMLI Product TeamResearch and guides for digital sellers
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Mobile App Companion Product Web Store Checklist

Mobile app monetization is not only in-app purchases.

Some products belong inside the app.

Some products belong on the web.

The web store can be useful for companion products that need more explanation, files, licenses, support, or booking options.

This guide is for mobile app teams, AI app builders, small SaaS founders, and indie software creators using 3DIMLI.

Quick answer

Use a web store for companion products such as:

  • setup guides.
  • templates.
  • export packs.
  • desktop companion files.
  • video tutorials.
  • support bookings.
  • paid audits.
  • workflow packs.
  • software licenses.
  • sample files.
  • training sessions.

Do not use a web store to hide required in-app payments or confuse buyers.

Follow every app store, marketplace, payment gateway, and country rule that applies to your product.

What belongs in the app

Keep the app paywall focused on the in-app decision:

  • unlock premium feature.
  • remove watermark.
  • increase usage limit.
  • start a trial.
  • subscribe to app-only access.
  • upgrade to a team plan inside the app, if that is the correct channel.

Use short copy.

The app screen is not a full sales page.

Read next: App paywall copy checklist.

What belongs on the web store

A 3DIMLI product page has room for details.

Use it for:

  • screenshots.
  • install notes.
  • license rules.
  • file formats.
  • setup videos.
  • support scope.
  • refund notes.
  • related products.
  • booking offers.
  • FAQs.

Example:

Your app sells a photo editing subscription inside the app. Your web store sells Lightroom presets, editing checklists, tutorial videos, and a paid portfolio review booking.

Those are companion products.

Product page checklist

For every app companion product, explain:

  • what the buyer gets.
  • whether it unlocks anything inside the app.
  • whether an app account is needed.
  • whether the product is a file, link, video, license, or booking.
  • what platform it works with.
  • what support is included.
  • what is not included.
  • how delivery works.

The 3DIMLI product overview lists product paths such as Digital Products, Software, Video, Link Products, Games, and more.

Choose the product type that matches the delivery.

Support checklist

Mobile app buyers ask fast questions.

Add:

  • support email.
  • expected reply time.
  • app version note.
  • device requirement.
  • download steps.
  • refund path.
  • license key note, if relevant.
  • booking link for setup help.

If the buyer cannot tell where to ask for help, they may contact the payment provider first.

Read next: Payment failure and chargeback prevention checklist.

Simple store structure

Use this order:

  1. Main companion product.
  2. Free sample.
  3. Setup guide.
  4. Tutorial video.
  5. Paid support booking.
  6. License or support FAQ.

Keep it focused.

The web store should make the app easier to understand, not create another maze.

Frequently Asked Questions

Can a web store replace app store rules?

No. Follow the rules of every app store and marketplace where your app is listed.

What is a companion product?

It is a related product sold outside the main app experience, such as a template, guide, video, file, service, or booking.

Can 3DIMLI sell app setup calls?

Yes. Booking products can be used for setup help, audits, consultations, and workshops.

What should I publish first?

Start with the companion resource buyers already ask for in support messages.

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